Pricing

One decision pack, one decision.

Buy one pack if you have a single live question: buy, build, reposition, refinance, expand, hold, or pass. Buy a bundle if you already know the next decision is coming. The math is straightforward, the price is flat, and there is no subscription.

How most buyers actually start.

Not sure if your project fits? Book a 15 min call. We'd rather have that conversation before checkout than refund a report.

One credit funds one source-backed decision package.

Built around one project, site, acquisition, repositioning, partner question, or concept decision. Choose the closest fit now; you can change it before Stripe checkout.

1 decision pack

$1,499

$1,499 per decision

One asset. One question. One verdict. The right call when you have a single live decision and want to see the work before deciding what to do with the rest of the year.

  • Source-backed decision package
  • Presentation deck, PDF export, dashboard delivery
  • Financial model when the decision warrants it
  • One free revision
  • Report valid 12 months
Start one decision →

3 decision packs

$3,995

$1,332 per decision · saves $502

The right call when you have a short list. A few sites, a few operators, two or three concept variants. Better unit economics than buying singles, lighter commitment than five.

  • Three packages, same dashboard, same buyer account
  • One free revision each
  • Referral link in your dashboard once your first report is delivered
  • Reports valid 12 months
Buy 3 packs →

10 decision packs

$11,990

$1,199 per decision · saves $3,000

Built for sponsors, brokers, advisory firms, and partner-led deal flow. Also the right starting point for teams that want to white-label Threshld. If you're using Threshld as a screening tool across an active pipeline, this is the right unit price.

  • Ten packages over 12 months
  • Lowest per-report cost
  • Best for partner channels and portfolio operators
  • White-label and partner pricing available on request
Buy 10 packs →

What's in every decision pack.

This is the package you use before the expensive work starts, and before the next meeting exposes the holes in the thesis.

  • The presentation deck. A comprehensive, editable PPTX built for forwarding to a sponsor, lender, partner, operator, board member, or your own IC.
  • The source-backed evidence layer. Assumptions, decision points, source links, and appendix notes are built into the deck instead of shipped as a raw analyst draft.
  • The PDF export. Prepared from the delivered package when available, so teams that prefer a PDF have one clean file to circulate.
  • The financial model, when the decision warrants it. Real XLSX workbook with capex, scenarios, sensitivities, and a defensible IRR bridge.
  • The dashboard. Status, downloads, your free revision, reports remaining, referral link. One-click email login. No passwords to forget.
  • Most packages deliver inside 24 hours. Complex resort, branded-residence, or full financial-model packages can take 2 to 3 business days. We will tell you up front if yours is one of them.
Why does the pre-meeting reading still cost $40,000?

What this replaces.

A hotel feasibility study from a reputable independent firm starts at $20,000. Resort, branded-residence, and mixed-use work goes to $100,000 and above. They take 6 to 12 weeks. They are required by your lender before financing. Threshld does not replace them.

An AI tool produces a draft in minutes. It also produces one that falls apart on the second follow-up question, which means the real cost is the time you spend fixing it before anyone else can see it.

Threshld sits between those. $1,499 per decision. $1,299 if you buy five. Source-backed. Delivered inside 24 hours for most projects. Built for the decisions that don't yet justify the full consulting bench, but matter too much to hand to an AI draft.

Why not just use HVS, ChatGPT, or Gamma?

HVS, CBRE, JLL, Horwath HTL.

Use them for lender-grade feasibility, valuation, and transaction support. Use Threshld first, so you walk into the engagement knowing exactly what to ask them.

ChatGPT, Claude, Perplexity, Copilot.

Use them to write a first draft on a Tuesday afternoon. Use Threshld when the draft needs to survive the partner meeting, the IC, or the lender call, and when the comp set, the assumption labels, and the verdict actually have to hold up.

Gamma, Beautiful.ai, Tome, ChatGPT's PowerPoint export.

Use them to make a deck look good. They don't decide what should be on the slides. Threshld decides what should be on the slides, then hands you a deck you can re-skin in Gamma if you want.

STR, CoStar, AirDNA, Placer.

Use them as data inputs. Upload your STR data with your intake and we will cite it alongside public sources.

An internal memo.

Fast, free, full context. Hard to forward without rewriting. Use Threshld when the memo needs to leave the room.

Refer a peer. You both come out ahead.

Most Threshld buyers already know someone with a project Threshld could help on, whether an architect, a broker, an operator, or a fellow principal. When a peer mentions a decision they are weighing, your referral link is an easy thing to pass along. We made the math simple so the introduction is not awkward.

They get $200 off their first report, applied automatically at checkout.

You get $300 in account credit toward your next report, added the day their report is delivered.

Every third referred report that gets delivered earns you one free report, added to your account automatically.

How it works

When your first package is delivered, a referral link goes live in your dashboard. Send it to a peer with a live decision. Their $200 discount applies on its own at checkout, with nothing for them to enter. Your $300 credit lands the day their report is delivered. The count toward your free report is tracked for you in the dashboard, so you never have to keep score.

Questions buyers actually ask.

How fast is delivery?

Most packages deliver inside 24 hours. Complex resort packages, branded-residence projects, or anything with full financial modeling can take 2 to 3 business days. We will tell you up front if yours is one of them.

What counts as one project?

One decision pack covers one source-backed package built around one decision question. If your project has materially different decision questions, most teams use two packs so neither answer gets diluted.

What if the package isn't useful?

Every decision pack includes one free revision. Add context. Swap files. Sharpen the question. We re-run it. If it is still off-target after the revision, email Threshld. We will fix it or refund the package.

Do reports expire?

Twelve months from purchase. If you have unused reports at month 11, email us and we'll usually find a path.

Can I share reports across projects or entities?

Yes. Reports are tied to the buyer account, not the project. Use them across acquisitions, repositionings, partner pre-reads, and portfolio screens.

Is this lender-grade feasibility?

No. Threshld is the strategic pre-read before lender-grade feasibility, appraisal, formal underwriting, legal, tax, or accounting work.

What about confidentiality?

Files and deliverables are stored privately and delivered through expiring links. We don't sell or share project files. Book a 15 min call before you buy if you need NDA or restricted data-room controls.

What if I'm not sure Threshld fits my project?

Book a 15 min call. We'd rather have that conversation before checkout than refund a report.